CAMPAIGN RECOGNISED

COMPLAINT TO ASA OVER BPEX ADS  

Pigs Are Worth It has won another
prestigious award!

The Cannes Lions International Advertising Festival - which is regarded as the Oscars of the advertising world - included a category for the best PR-led integrated campaign for the first time ever. The Pigs Are Worth It campaign won a prestigious PR Lion!

Click here to read – and see- more about the winning entry.
 
NO MORE PORKIES!NO MORE PORKIES!

 

No More Porkies! is the latest BPEX campaign to encourage consumers to look for consistent, informative and transparent country of origin labelling on pork and pork products such as bacon, ham and sausages.

click here read more, or visit www.nomoreporkies.com
 
Pig farmers seek better deal - featured on BBCPig farmers seek better deal
Featured on BBC news

Click here to watch the BBC report.

 
PIG FARMERS CRISIS FILM AS PART OF FIGHT FOR FAIRER PRICES

An Inconvenient Trough, a new documentary series looking at the crisis in pig farmingAn Inconvenient Trough, a documentary series produced by a group of pig farmers from across the country, looks at the struggle the whole pig industry has faced over the past year due to rocketing feed prices.
The short series focuses on pig farmers’ fight for fairer prices and their battle to save Britain’s pig industry, which has some of the highest animal welfare standards in Europe.  
read more...
 
Register your support - 20,000 already have!
Pig farmers are asking for your support in getting a fair deal. Your support could help save the British industry, which operates to very high standards of quality and welfare.

SIGN THE PETITION
if you care about quality and choice.
The petition has already attracted more than 20,000 signatures.

Make sure you add your support by signing the petition NOW.
 
Top Chefs Choose Pork

Celebrity chefs Phil Vickery, Lesley Walters, Aldo Zilli and Antony Worrall Thompson are all backing the campaign to support pig farmers on the brink of extinction because of the surge in feed prices.

We’re proud and privileged to put our names forward in support of the PIGS ARE WORTH IT campaign!

Click here to read more...
Top chefs choose Pork